internet marketing blog Is mobile social media opening up a new horizon before us?

Is mobile social media opening up a new horizon before us? Mobile social media is one of the biggest wonders of the 21st century. Now, people are using a host of handheld gadgets like smartphones (android and iPhone), tablet PCs, … Continue reading →

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internet marketing blog Crossing The Chasm | Geoffrey A. Moore

Crossing The Chasm, originally written in 1991 (Was revised in 1999) by Geoffrey A. Moore is telling the story of a new product life-cycle from a marketer point of view. Though the book is focusing on high-tech products, and even … Continue reading →

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internet marketing blog Merging Twitter Accounts

Merging Twitter accounts can be a real pain for the social media manager, but it’s often the right thing to do. Whether because one big online entity is always better than multiple smaller entities, whether because it helps you to … Continue reading →

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internet marketing blog On-page SEO checklist For First Page Ranks

While impressive short-term wins can be gained by a thick backlinks profile, creating a sustainable SEO strategy requires a great on-page SEO. But what a great on-page SEO actually means? Whether you are creating a new website, or fixing an … Continue reading →

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internet marketing blog Google Adwords Conversion Tracking

Why to use Google Adwords Conversion Tracking Google Adwords conversion tracking brings conversion data into your Google Adwords account. The benefits coming with this transparency are twofold: A. Having both cost and conversion data in one place is a must. … Continue reading →

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internet marketing blog 6 Things I learned About Dynamic Search Campaigns

#1: What Is a Dynamic Search Campaign? Dynamic Search campaign is a Google AdWords search campaign in which the targeted keywords are chosen by an automated Google algorithm. The algorithm scans your website, and based on it’s content it decides … Continue reading →

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internet marketing blog All Marketers Are Liars by Seth Godin: Book Review

As an online marketer, I often I found myself occupied with moral concerns, questioning the social responsibility of the internet marketer. With that in mind, a book called “All Marketers Are Liars”, could not be ignored by me. All Marketers Are Liars: … Continue reading →

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internet marketing blog Facebook Ads Attribution Problem – The Untold Story Behind The Stock Price

Up until recently, Facebook Ads attribution to a business impact, was mainly a concern for online advertisers and online advertising agencies. Since Facebook’s IPO, seems like it’s everybody’s business. Facebook share prices reflects investors expectation for a steep revenues growth, … Continue reading →

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internet marketing blog Positioning: The Battle for Your Mind – Book Review

After my boss made me, I sat down and read “Positioning: The Battle for Your Mind” Written by Al Ries and Jack Trout. The book “Positioning: The Battle for Your Mind” which from now on will be called simply “Positioning”, … Continue reading →

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internet marketing blog 10 Internet Marketing Tools You MUST Use

The online marketing world is a world of big-data, that changes all the time. It’s not only that more and more data is added to the internet, the relationships within this big-data are changing ALL THE TIME. Into this growing … Continue reading →

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